Sunday, November 8, 2009

The Fun Theory by VW

I love the idea and it is suprising that a car manufacturing is the intiator of such a project. You can know more on their website http://www.thefuntheory.com/ which thinks "that something as simple as fun is the easiest way to change people's behaviour for the better." What a great way to show you care about your community...which is the world for a global company such as VW.