Last week, I reported on the Ibis in Singapoure that was launching a promotion that allows the clients to fix the price to pay. I also talked about this cafe that had no prices.
Now there are new examples of this type of business. A London restaurant asks that people only pay for the drinks but pay what they like for the food. Springwise, one of the innovation scpotters, has also noticed that trend. And even in music with Radiohead who might have been the innovators in that industry.