Wednesday, August 20, 2008

Tobacco/cigarette brand advertising through a counter pen

Fumer tue = Smoking kills!

Hi,

I discovered this great promotional pen at a "tabac" store. That is an outstanding model for a counter pen, which must naturally be the goal of the marketer to get noticed ;)

Now I have come up with this idea: why not "rent" for free a similar model (but thinner) to all places with high traffic and in exchange there would be an ad (refusing tobacco related products preferably - that you would change periodically). You could even pay the places where you have your advert counter pens.

Joachim